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Branding

Whether it is your company’s brand or your personal brand, it requires constant management to grow its value. Check out these branding tips and best practices.

Vision to Vocabulary: What to Include In Your Brand Messaging Playbook

We break down 12 essentials of messaging and positioning to help you build a strong and consistent brand. A distinctive…

Pete Winter
May 12, 2021
Branding

How to Create a Brand Identity to Influence How Customers Perceive Our Brand

A common mistake from beginner marketers is confusing their businesses brand image with their brand identity. I get it. They…

Daniel Hopper
December 1, 2020
Branding

7 Effective Branding Strategies and Tips for Choosing Yours (Examples Included)

With so many branding strategies in marketing to choose from, it may be difficult to pinpoint which brand strategy types…

Erika Giles
June 2, 2020
Branding

Brand Trust is More Important Than Ever for Consumers

Brand Trust is More Important Than Ever for Consumers Today’s consumers have more options than ever when it comes to…

Connor Brooke
August 13, 2019
Branding

5 Steps to Building a Strong Brand

Your brand is much more than a creative logo and catchy slogan. It’s the very essence of who you are,…

James Spillane
February 2, 2018
Branding

6 Reasons Graphic Design is More Important to Your Business Than You Think

As a business owner, you may have hundreds of concerns to address during your day-to-day workplace activities, so you might…

Jay Leonard
June 27, 2014
Branding

“Just Do It” Turns 25: Nike & The Most Profitable Tagline Of All Time

This multi-million dollar commercial, which celebrates the 25th anniversary of Nike’s biggest campaign, ends with three of the most well…

Connor Brooke
September 6, 2013
Branding

5 Indirect Ways Building Social Authority Improves Your Brand

It seems that every day I find less time to work on what used to be my daily duties. A…

James Spillane
January 3, 2013
Branding

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